“We are proud to be part of Canopy’s Pack4Good initiative alongside so many businesses also dedicated to addressing the growing forest footprint of paper packaging.
The forest mapper from Canopy can ensure none of James Cropper’s supplies are from at-risk forests and that environments and communities related to the origin of its paper products are safeguarded There are 371 companies with Pack4Good policies. Tricia Hartmann, global packaging lead, James Cropper said: “From the world’s first technology to upcycle used coffee cups, to the industry leading incorporation of used jeans into fully recyclable paper for packaging – transforming waste into beautiful paper is at the core of James Cropper’s FibreBlend Upcycled Technology mission.
Solutions exist today such as utilising alternative fibres to make strong, attractive, and versatile packaging, while taking pressure off of forests and developing new regenerative supply chains.”
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