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Revamped packs for Bob Martin pet care range

November 08, 2021
A new pipette design has been incorporated while a secondary blister pack is introduced allowing for “easier application and less overall packaging waste”. Outer cartons are made from 100% recycled card. Colourways have been changed to help consumers differentiate between the Clear Repellent (orange) and the Clear Treatment (blue) ranges, with the most advanced formula Clear Plus being given a more premium feel with reflective silver band for superior stand-out on shelf. Chris Socratous, senior brand manager at the Bob Martin brand, said: “For over 129 years, Bob Martin has helped generation after generation keep their pets happy and healthy; making vet-quality products available and affordable, without compromising on quality.”
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Ms. Lily Yu

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